The Boring Way To Get Great Results
Consistency is boring which is exactly why it works
It’s also one of the most powerful things you can do for your training, nutrition, work and life. It doesn’t give you dramatic stories to brag about or sexy pictures to post. It’s just turning up, again and again, and doing the work.
The uncomfortable truth is: the things that work best are rarely exciting and can feel too simple, too steady, and, if we’re honest - too boring.
Why Most Plans Fail
Most of us don’t struggle because we lack motivation. We struggle because we rely on approaches that only work when everything’s going well.
Monday morning, new plan, everything dialled in. You’re eating perfectly, training hard and throwing yourself into work. For a while, it feels great. But this only works when life stays predictable, which it rarely does - work gets busy, sleep drops, something social comes up, then you miss a session and suddenly the perfect structure starts crumbling.
Lace up - even when you don't feel like it - to maintain consistency
Not because you’ve failed, but because it was never designed to handle real life.
A better approach is to aim for repeatable instead - think of it as the 7/10 rule. Ignore 10/10 and aim to be consistently decent across multiple areas instead. Train well without wrecking yourself, eat well without overthinking it, and build a routine that still looks like real life.
A good week reflects that. You train a few times, apply yourself at work, eat well most of the time, sleep reasonably well, and still have time for friends and family. None of it looks impressive in isolation, but it’s repeatable. One perfect week changes little - fifty repeatable weeks change everything which is where the real magic is.
This is how compound interest works. Put away just £100 a month and earn around 7% a year - roughly what the stock market has returned historically - and after 30 years you’ve invested £36,000 of your own money. But thanks to compounding the pot’s worth over £120,000.
Amazing achievements are within reach with consistently showing up every single day
Training, nutrition and life work the same way. You don’t need one breakthrough - you need consistent, repeatable wins that compound.
What This Looks Like In The Real World
I’ve had to learn this the hard way.
As a high-level triathlete and multiple Kona qualifier, I would build my training weeks aggressively, starting at around 12 hours, pushing to 15, then 17. On paper, it was progress.
In reality, it wasn’t. By the time I hit those bigger weeks, fatigue had built up, sessions started to suffer and I needed a week just to recover. Social time was sacrificed, family events missed, and then I’d resent training.
Eventually, instead of chasing bigger peaks, I focused on consistency, settling into steady weeks without the spikes. Sessions improved, recovery got easier, and I stopped feeling like I was constantly digging myself out of a hole.
This is me crossing the finish line of the Ironman World Championships in Kona, Hawaii (after figuring out that consistent training beat all other 'hero' methods!)
But the most interesting part was what happened over time. Even though my big weeks were smaller, my annual average went up. I was doing more, not less, simply because I could keep going.
I saw the same pattern with nutrition. The more extreme I went - fasting, low carb, trying to “lean out” quickly - the more it backfired. I’d crash, overeat and undo the progress.
When I simplified things and focused on eating well most of the time, everything stabilised. Energy improved, training improved and the stop-start disappeared.
Which is the point. Consistency isn’t about lowering standards - it’s about finding a level you can maintain week in, week out.
Make It Easy To Show Up
If consistency is the goal, focus needs to shift from motivation to making it easier to show up. If your plan only works on your best days, it’s not a good plan.
Lower the bar slightly so your routine still works on busy or low-energy days, keep things simple so they’re easy to repeat, and build enough flexibility that one off day doesn’t derail everything.
We created our Ultimate Daily Greens with consistency in mind. At less than 99p per day, it contains everything you need (and nothing you don't) and, most importantly, is available in a range of flavours so it's genuinely enjoyable - super important for consistency
What You Do Regularly Is What You Become
Progress is defined by what you do on ordinary days, not your best ones. The slightly tired Tuesday, the busy Thursday, the weekend where plans change - these shape the bigger picture.
So here’s the challenge - commit to six months of consistency. Not perfect weeks or all-in efforts, but repeatable ones. Train regularly, eat well most of the time, get enough sleep, and keep turning up when things aren’t ideal.
At first, it will feel underwhelming. But give it time, and the might of the compounding effect becomes impossible to ignore.
It won’t make a great Instagram post, but it’s what real progress looks like - and it’s what separates those who improve from those who keep starting over.
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