The 33Fuel Blog
The 80s had it all. Tie-die, neon, synth pop, hair metal and eurodisco and, for the first time, exercise became a thing for everyone. Joggers pounded pavement while road biking, mountain biking, marathons and triathlons hit the mainstream. Here, sports nutrition was born. Sport has come a long way since, yet ordinary sports nutrition is [...]
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Standard fueling dogma for endurance sports says you must eat before you’re hungry otherwise the wheels will fall off and you’ll collapse in a sweaty, crying heap somewhere just shy of the halfway mark.This is excellent advice. If you are a sports nutrition company…Because when athletes follow this advice they consume a LOT more product [...]
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The sugar tax is one of the largest pieces of health legislation to hit the UK food industry and you would think that, as founder of a British, high-health, high-performance all-natural sports nutrition company, I would be over the moon about it...After all, the UK government has finally stepped in to curtail the endless shoving [...]
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When nearing the business end of your race with fatigue setting in, gulping down an energy gel might be an appealing prospect. But would it improve your performance if it’s a caffeine gel?Most of us love a coffee. It’s thought up to 90% of Americans make it part of their daily routine and when it [...]
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The problem with sports nutrition science is... most of it's cobblers. There's a lot of talk about science in sports nutrition and well aware that science sells, many companies find it cheaper and easier to create this science than to actually make better products Which is why the science they're very often using is rubbish. So rubbish, [...]
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